The benefits of HGV Trailer Wraps

Moving big messages is easy with an artic. Articulated HGV trailers are easily the longest vehicles on the road. They take up the space of five normal hatchbacks with a great big blank canvas on both sides. This blank canvas can be used by you to advertise your business, brand, and products while making deliveries. Trouble is, running an artic or a fleet of them is expensive. Branding them up is too.

So, why not kill two birds with one stone? If you want to improve the visibility of your brand, show that you have your own fleet of branded vehicles without the running costs, and make a big impact with your message, HGV trailer wraps from Drive by Media are for you. We have a dedicated fleet of articulated HGVs which cover over 50,000 miles each year, and we will assign you your own HGV to brand up. We promise the whole vehicle is yours, and yours alone to brand. This is our unique selling point.

Here are some of the benefits of HGV trailer wraps:

Track your campaign

You can track the effectiveness of your marketing campaign using the software we bundle into our product. We use Snail Trail for live tracking of your fleet which you can use to monitor progress in real-time. You will be able to see mileage, time on road and much more so you are always in the loop about happenings. This enables you to monitor efficiency and compare your new fleet to your old one, if applicable.

Vehicle exclusivity

As noted previously, we promise the whole vehicle is yours, and yours alone to brand. This is our unique selling point. We don’t limit the time you can keep hold of an HGV, that’s entirely up to you. You will be free to run it for as long as you need. If we update our fleet, we will give you a newer model and ensure a good deal. At the end of each campaign, we’ll negotiate the next one and prioritise your booking.

Reach a huge audience

Articulated lorries are enormous and they cover hundreds of miles each day. That means they are seen by thousands of motorists. If you operate a local brand, there is no more effective way to get the word out there and build up brand recognition. If you are a national brand, the same benefit applies. Making deliveries with a branded lorry builds rapport and is one of the best ways to spread the word.

Cost-effective advertising

Why pay for running a lorry and branding it up separately? Our product combines both so you can run a branded fleet without the running costs. Our fleet operates 80% in daylight hours, covering over 50,000 miles of motorway and A-roads every year. There is no better way to reach so many potential customers. The cost to buy a lorry and brand it up, let alone more than one lorry, is several hundred per cent higher than our HGV trailer wraps. It begs the question, why pay more for the same thing?

Flexible and repeatable

The great thing about HGV trailer wraps is your branding and message can change as your business does. You can have one message today and another tomorrow. You can also stop a campaign and restart when you need, subject to vehicle availability. We work with several businesses who run on 6 to 12 month rolling contracts. Whatever works for you can usually work for us, and we won’t ever be beaten on price.

To find out more about how HGV trailer wraps could benefit your business, speak with our team today. Call us on 0370 242 22 57, email us at hello@drivebymedia.co.uk or fill out our contact form here and we will get back to you. Thank you.