Today’s media landscape requires an intelligent and informed approach from an experienced team
Effective planning and buying in a complex marketplace also demands access to
the latest research and analysis tools, all of which are used by drivebymedia.
When it comes to media planning and buying at drivebymedia, we take a totally objective view to developing integrated, cross channel media campaigns. We gather intelligence and make recommendations that we truly believe will achieve your objectives and make media selections that provide a proven return on investment. Our approach is independent and impartial.
We keep the buying process fluid and know how to negotiate the lowest possible rates. By constant monitoring and evaluation - we know what works, as well as where best to channel the media spend. We don’t believe the biggest budgets always secure the best deals, instead we place value on the relationships we develop with media owners and the conviction that you adopt when entering into negotiation.
By adopting this philosophy when it comes to comparing like for like media
buying, we usually outperform other agencies with our unique approach.
What we do
We specialise in media planning and buying high performance, cross-channel, interactive advertising campaigns.
Digital – Search engine optimisation, pay per click, social paid, online display advertising and email marketing
Traditional – Print: Newspapers and magazines; Broadcast: TV, radio and cinema; Outdoor: Posters, transport and ambient and direct marketing. We will understand your target audience and their journeys, your objectives and your market and we will deliver campaigns that get you the results that you are looking for. We will build your bottom line delivering agile and adaptable solutions that continually respond to changes in the market.
The media planning and buying team have the b2c & b2b sector experience and knowledge (20+ years experience) to ensure that our clients continue to receive powerful, highly effective, cross-channel advertising campaigns that will enable you to achieve your on-going objectives.
Our understanding of how to utilise traditional and digital media channels to deliver tangible results provides the best possible chance of success by delivering demand-led growth.
drivebymedia can help put your message where you want, when you want and how you want it
Outdoor - billboard
Seen by over 98% of the population every week, OOH is a valuable media opportunity. Utilising print, digital and vehicle for impactful campaigns.
TV & Video On Demand
TV remains strong as a key element of brand awareness, with Video on Demand services providing a cost-effective way to broadcast as a national brand, regardless of your true size.
There are more than 770 cinemas and 4,200 cinema screens in the UK, totalling 177 million cinema admissions in 2019, making cinema advertising a no brainer.
We can recommend the ideal stations and platforms including the DAX network and Spotify to reach your specific audience, demographic, lifestyle and location.
We plan digital campaigns to stand alone or in unison with your other media elements, identifying key channels for optimised, cost-effective campaigns.
Newspaper brands reach an audience of 47 million per month, proving that printed media and press still command a presence as a strong media channel within your media strategy.
Over our 16 years we have developed a number of strategic partnerships to enable us to deliver a full advertising campaign from conception to completion.
Print & Signage
"Our mission with all of our advertising solutions is to create the perfect offering to meet your brief and this involves us asking some hard questions of you, and what you want to achieve. Your answers will then allow us to create the best overall campaign for your brand"